Monaco, March 8, 2021: To coincide with International Women’s Day on March 8, World Athletics has launched #WeGrowAthletics - a campaign designed to build on the strides the sport has taken towards greater gender equality.
As part of the launch, World Athletics is making a number of pledges to commit to further advance the role of girls and women in athletics in three core areas of the sport:
#WeGrowAthletics by empowering women to pursue leadership positions
#WeGrowAthletics by breaking with traditions
#WeGrowAthletics by ensuring a platform for women’s voices and tackling online abuse
All digital platforms will feature a new version of World Athletics’ logo – inspired by the colours of the suffragette movement – for the week of March 8-14 and the main content across all channels will celebrate the rich and inspiring stories of women in the sport, told and illustrated by women.
Commenting on the initiative, World Athletics President Sebastian Coe said: “Gender equality should no longer be a theoretical discussion in any organisation. We should all be taking action by identifying barriers, reviewing our policies and practices and creating clear pathways for women to rise, contribute and participate at all levels.
“Athletics has historically led the way in gender equality since the beginning of the professional sport era in the 1980s with an equal programme of events and prize money for both women and men. We want the strides we have made in our sport, thanks in most part to trailblazing women on and off the field of play, to inspire others.
“We have much more to do but I am confident these pledges, together with those of our partners and stakeholders, will allow more women to hurdle historically established barriers on the way to greater gender equality.”
Source: https://www.worldathletics.org